Founder of Queenrides and Young Global Leader of the World Economic Forum
Iim Fahima Jachja is a distinguished social entrepreneur and activist, renowned for her pioneering work in digital marketing and communication consultancy before transitioning into social business. She is the founder of Queenrides, an innovative online-offline women empowerment community platform that focuses on road safety, economic empowerment, digital literacy, and family life education. Queenrides has grown into a significant movement, recognized as one of Asia's most creative startups by the World Economic Forum, and has built a community of over 400,000 women across Indonesia and 25 other countries.
Iim's leadership and vision have earned her numerous accolades, including being named a Young Global Leader by the World Economic Forum and one of Business Week's 25 Asia Best Young Entrepreneurs. Her work with Queenrides has not only garnered international recognition but also engaged high-profile collaborations with government bodies, including the Ministry of Transportation and the Ministry of Health in Indonesia, to promote road safety.
Beyond Queenrides, Iim serves as an advisor at the Indonesia AI Institute, where she provides strategic guidance on AI training and development. Her expertise extends to helping businesses, from startups to Fortune 50 companies, accelerate and transform their operations. Iim is a sought-after speaker at international forums, addressing topics related to mobility, startups, entrepreneurship, and women's issues.
Iim's career began in the digital advertising industry, where she founded Virus Communication, a company that introduced digital advertising trends to Indonesia. She later became the CEO of Virtual Consulting (VIRTUCO), overseeing platforms like Musikkamu.com and Gila Motor, which have substantial user bases. Her educational background includes studies in Regional Geopolitics at the Lee Kuan Yew School of Public Policy and Global Public Policy at Harvard Kennedy School.
Iim's approach to business emphasizes creativity and self-sufficiency, advocating for building and growing platforms without relying on external investors. Her philosophy underscores the importance of generating revenue from real customers and leveraging innovative ideas to secure funding without diluting ownership